The Social Security and National Insurance Trust (SSNIT) has dismissed reports circulating in the media and on social platforms suggesting that it is selling its hotel investments, describing the claims as false and misleading.
In a statement, management stressed that it is not disposing of any of its hotel assets and urged the public to disregard the rumours.
“SSNIT is not selling any of its hotel investments,” the Trust stated firmly, adding that recent advertisements published in the Ghanaian Times and Daily Graphic on March 24, 2026, were being misinterpreted.
According to SSNIT, the adverts were not invitations for the sale of hotels or offers to prospective buyers, but rather a call for qualified consulting firms to provide advisory services for Golden Beach Hotels Limited, which operates La Palm Royal Beach Resort, Elmina Beach Resort, and Busua Beach Resort.
The Trust explained that the consultants are expected to assess operations and performance, recommend turnaround strategies, and develop a five-year business plan aimed at improving efficiency and profitability.
“The consultants are expected to conduct an independent evaluation of the company’s operations and performance, recommend practical business turnaround and operational improvement strategies, and develop a comprehensive five-year business plan,” the statement said.
SSNIT further clarified that the exercise is strictly a business improvement initiative and not part of any divestment process.
Management also highlighted that Labadi Beach Hotel remains a key asset within its portfolio and continues to perform strongly.
“Labadi Beach Hotel, one of the Trust’s flagship hospitality assets, continues to perform strongly and remains a strategic investment within SSNIT’s portfolio,” it noted.
The Trust added that it is actively supporting the hotel’s expansion and growth to enhance its long-term value.
Reassuring contributors and pensioners, SSNIT said all investment decisions are guided by sound financial principles and the goal of ensuring sustainability of the pension scheme.
It therefore urged the public to disregard what it called false claims, insisting that it remains committed to prudently managing contributors’ funds for long-term stability and value creation.
