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We have not agreed to a price reduction - MultiChoice Ghana responds to Sam George

By Vincent Ashitey
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MultiChoice Ghana have denied agreeing to a price reduction of DStv services in Ghana, contrary to the announcement made by Samuel Nartey George, the Minister of Communication, Digital Technology and Innovation.

In a statement issued on Friday, September 5, the pay-TV operator stated that they are still engaging with the Minister in a bid to find an amicable solution that is beneficial for all parties.

MultiChoice Group further said that while it will fully participate in the newly established stakeholder committee, no agreement has been reached on lowering DStv prices in Ghana.

“We will fully participate in the established Working Committee. However, we wish to clarify that MultiChoice Group has not agreed to a price reduction,” part of the statement read.

The clarification follows comments earlier in the day by the Minister for Communications, Digital Technology, and Innovations, Samuel Nartey George, who disclosed that the pay-TV provider has reached out to the ministry ahead of the expiration of its suspension notice, expressing readiness to comply with the government’s directive to review its tariffs.

He said a stakeholder committee has been established to determine the percentage of reduction that will be applied.

The committee will comprise representatives from the Ministry, the NCA, MultiChoice Ghana, and MultiChoice Africa, with the minister himself serving as chair.

“MultiChoice has requested a 30-day window for the committee to arrive at what percentage of reduction will be achieved. So let’s be clear, they have finally accepted that there’ll be a reduction. Now they want us to discuss the level of reduction,” Sam George stated.

He, however, stressed that the government will not allow a prolonged process, giving the committee a strict 14-day mandate, inclusive of weekends, to present a suitable price reduction structure by September 21, 2025.

The minister explained that the approach mirrors the consultative process previously adopted with Mobile Network Operators (MNOs), which led to reductions in mobile data prices.