PrimeNewsGhana an online news platform has been adjudged the Digital Media of the Year 2018 at this year's marketing performance awards organized by the Chartered Institute of Marketing, Ghana.
PrimeNewsGhana was awarded for its sterling performance in news and current affairs publication and distribution during the year 2018.
The awards ceremony was held at the Accra International Conference Centre on September 27, 2019.
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A citation presented to PrimeNewsGhana read: "The creation of authentic and compelling information and entertainment that attract the largest captive audience to create maximum value was what you set to achieve in the year under review and our panel of evaluators scored you highly on this.
Interestingly, you are ranked among the top 100 websites worldwide and top 10 news websites in Ghana by the Alexa Ranking who are engaged in internet ranking and analytics. You have on countless occassion used your media to champion social interventions for deprived communities thus bringing the attention of authorities in charge to attend to these situations.
Your resolve to use market insights to improve customer engagement has made your 5@5Â news presentation programme an instant hit among your target audience.
Your recognition comes at a time when both individuals and corporate bodies are steadily gaining confidence in the use of your platform to reap the benefit thereof. Our evaluators congratulate PrimeNewsGhana for standing out among the lots to emerge, the CIMG Digital Media of the Year 2018."
PrimeNewsGhana was set up in 2016 with the sole aim of creating authentic and compelling information and entertainment content that attract the largest captive audience for our clients and create maximum value for our stakeholders.
As an online portal, PrimeNewsGhana is committed to the highest standards of professionalism and highest levels of integrity in all their dealings and relationships with clients and stakeholders.
PrimeNewsGhana is aiming at becoming a world-class African Media organisation and this award will be a huge booster for them.
PrimeNewsGhana does several compelling stories that have had an impact on the lives of many.
PrimenNewsGhana uses modern technology to distribute their content and also rely on various social media platforms like Facebook, Twitter, Instagram and WhatsApp to get their stories to consumers.
The website has covered stories from political rallies, national elections, floods, fire outbreaks business forums, sports, entertainment among others.
PrimeNewsGhana has been a partner to the award-winning Walk with Lexis health walk and major media partner to one of Ghana's best playwright Uncle Ebo Whyte.
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