Prime News Ghana

Fitcom to kit 60 local clubs

By Vincent Ashitey
Fitcom to kit 60 local clubs
Fitcom to kit 60 local clubs

Some 60 local football clubs have received a four-year kit sponsorship offer from Europe-based kit manufacturer, Fitcom.

The deal is expected to provide each club with a set of home kit, a set of away kit, two sets of training kit, a set of tracksuit, polo shirts and bags at no financial cost to the clubs.

The beneficiary clubs are spread among local Premier League sides, Division One League campaigners, and women’s league clubs.

The first batch of 25 clubs have received samples of the kit, and are expected to receive the full package of their annual supplies when officials of Fitcom visit Ghana in coming weeks to finalise the kit sponsorship contracts with the individual clubs.

Clubs which have accepted the offer and received samples of the kit include Eleven Wonders, Bechem United, Karela FC, New Edubiase, B.A. United, Nea Salamina, Achiken FC, King Faisal, Nkoranza Warriors, Sporting Mirren and Nania FC.

The deal was brokered by Nana Yaw Amponsah, founder and chairman of Division One side Phar Rangers and an aspirant to the presidency of the Ghana Football Association when matters normalise for local football.

“A deal has been agreed for them to sponsor up to 60 Ghanaian clubs, including some Premier League, Division One and all women’s premiership clubs. Over 25 clubs have received samples already and confirmed interest, with about 35 others awaiting their samples this month,” Nana Amponsah told Daily Graphic.

Turkey-based Fitcom is said to produce materials for notable sports kit brands such as Jako and Kappa, and for a number of teams playing in the German, Italian and Turkish top leagues, but without a real foothold in Africa.

“I managed to convince them to brand Ghana clubs as a gateway to entering the African market,” he said.

Nana Amponsah has wooed Ghana football with his marketing attributes, and the kit sponsorship may further enhance his reputation and credibility among his peers in the local football community.

“I believe in branding and packaging our teams as I have on numerous occasions reiterated, and this is one step in helping all teams to brand themselves properly,” he stressed.

If all arrangements succeed, the sponsorship is expected to start from the 2019/20 league season when football competition normalises in Ghana eventually.

It may also be the single sponsorship package to impact the widest spread of beneficiaries in Ghana football.

Nana Amponsah has been a prominent voice with a concrete proposed plan for the return of local football to normal times after an investigative piece threw local football competition into turbulence, and now some level of coma.